John Williams
Guest Speaker
25+ Years of Proven Results
2024 Wimbledon Champion Coach
2025 Australian Open Champion Coach
Nike Mizuno • Men's Health Consultant

John Williams

Performance Coach • Founder, Elevate With John • Innovator

Founder and Chief Clarity Coach at Elevate With John, an evolution-based organization at the pinnacle of human performance, coaching, and rehabilitation. John and his team bring to fruition cutting-edge methodology, consistently yielding profound enhancements in mental fortitude, strength, speed, agility, and flexibility. With over 25 years of consistently proven results, John has cultivated an eminent reputation for effecting remarkable progress in athletes' capabilities within remarkably concise time frames, all while mitigating the risk of injuries.

John is a paragon of expertise and the visionary founder and Chief Performance Officer of Axon Sport Performance. Renowned for birthing the groundbreaking EMS device the i-Myo Pro, a testament to John's ceaseless pursuit of innovation. Over the span of two decades, he has meticulously honed, refined, and disseminated his advanced training system and concepts. John's influence extends far beyond his hands-on work, having consulted for an array of iconic companies such as Nike, Mizuno, and Men's Health Magazine.

His experience and insights have garnered features from publications like; CharlieFrancis.com, Men's Health, Women's Fitness, The New York Times, Men's Fitness, The BBC, ESPN, The Players Tribune, Yahoo Sports, Tennis.com, Tennisography, Forbes, Pure Power magazines, and more. John's unparalleled system has garnered endorsements from countless of the world's best athletes spanning a diverse range of sports. These stood as a testament to his transformative influence and subsequently lead to his previous role as head coach to WTA pro - Taylor Townsend whom he coached to grand slam victories in both Wimbledon 2024, and The Australian Open 2025.